Foshan ceramics industry showed growth of restorative

Published: 22 Jul 2009 07:48:24

"Since the financial crisis, as a restorative ceramic industry growth, regional production recovered to the previous best time of 90% is becoming more and more effective than a good ring." Chanchengsaid Stephen Juan. It is reported that the financial crisis, industrial restructuring, such as multiple pressure, the Foshan ceramics turning crises into opportunities, the first of a resumption of growth. Timely adjustments to prevent the decline in export markets It is learned that in order to Dongpeng represented by first-line brand, sold in 2008 to achieve double-digit growth, while export growth in the case of the high base of 60% year-on-year first quarter of this year to achieve 30% domestic sales growth; to Loulan, represented by second-line Brand, the Loulan first half of this year compared with the same period last year and a slight increase in fair value. Chancheng District, a group of Bureau of Statistics data show that the first half of this year, Chancheng non-metallic mineral products industry above designated size industrial enterprises realized total industrial output value 7.205 billion yuan, up by 6.6%. First half of last year, the financial crisis has not yet spread to the ceramic industry, such as the real economy. Another set of data showed that in May this year, export ceramics Chancheng 452.59 million U.S. dollars, accounting for 22.57% the region's total export value, up 19.51 percent decline, and 1 ~ 4 months to complete export of 341,575,000 U.S. dollars, up 17.95 percent decline. Stephen Juan said that the Foshan ceramics export markets in Europe and the U.S. Although the damage, but some enterprises to adjust strategies, he moved to the Asian market, to some extent, prevented the decline in exports. Town layout domestic market-driven The financial turmoil has affected exports It goes without saying that if people in the industry pointed out that the ceramic industry in Foshan, in addition to relying on a very small number of exports, most enterprises in the proportion of export sales accounted for 20% ~ 30%, assuming 50% decline in exports and only 10% of enterprises with annual sales of 15%, such as domestic sales increased by 10% to 15% will be able to compensate for the impact of exports. Since the financial turmoil, the state launched a series of economic stimulus plan to boost the effectiveness of the domestic market considerable. Stephen Juan that, Foshan ceramic enterprises in the past one or two lines are basically fighting the market, a very small number of enterprises will reach the majority of the 34 line. After the outbreak of financial crisis, Foshan ceramic enterprises have adopted a number of channels has brought the performance of the sinking of the rapid growth. "We in the developed areas to the Town Shop market in Jiangsu, Zhejiang and other provinces, comprehensive coverage of market-level, in some relatively developed market objective is to cover the market at the county level." Dongpeng responsible person revealed that domestic sales Dongpeng 50% of the market are the incremental benefits from building a network 34.