Look at an ordinary ceramic top brands

Published: 10 Jul 2009 21:56:14

 

A civil version of "2009 China Top Brand Ceramics" by the World Brand Congress and China's 500 most valuable brands in major conference on the occasion of popular ceramics site, blog-related, the Forum is reproduced crazy, there was cheering, it threnody De there; which have been rejoicing, there was stomp beat their chests. XGgBestCeramic

I see that the list there are three grades: first-class brand, secondary brand and brand. In the reprint process, these three grades of all of a sudden become a "first-class brand", "second-rate brand" and "third-rate brand", the number of different grades depending on the brand more accessible version. According to publisher footnote, the list mainly based on the market (sample) survey, consumers, designers and related organizations, such as comments and evaluation aspects, the survey (sample) for the national capital region (with the exception of Hong Kong, Macao and Taiwan, Tibet) and Ningbo, Wenzhou, Dalian, Changzhou, Linyi, Foshan, Shenzhen, Xiamen, Qingdao and other places. XGgBestCeramic

There are several issues here. First of all, responsible for assessing the so-called "relevant agencies" Why not publish their names, what is the nature of the government departments or industry associations or enterprises? Second, the ranking is based on what is the brand awareness, recognition, reputation, satisfaction, or the enterprise's own research and financial strength, or the production and marketing capabilities? Third, the assessment is from when the Members of the team who are? And so on. Unfortunately, these issues are not detailed in the championship, so I have to doubt its authenticity and effectiveness. Ceramic and then saw video of last year's list, a look at: first-class brand as much as much as 46 (less than 20 this year). The financial crisis reduced the value of those brands it? XGgBestCeramic

Obviously, it was a quick profit, "trumped-up" to create this farce. Who is so keen on the brand position, interested in a virtual intangible assets, so that the concept of brand has been blurred, so that people with some misunderstanding resulting in investment activities increased by unnecessary risks? No one knows, whether there is behind this, whether the bid ranking, I would like to imagine that global companies like Baidu "broad daylight, under the watchful eyes" can be competitive ranks, there is not anything happening? In fact, the "list" and really give those brands have long been the concept of what business people do? Consumers in the purchase of a piece of tile, a ware, it will stare at youthe "top" "HKTB launched" without measure, degree of his room at one time should be what kind of size and style? If the author is doing ceramics business, it is not for those "unknown" ranking ecstatic, jubilant, but not impatient disturbed fear, filled with indignation. XGgBestCeramic

The author believes that the brand is a meaningful assessment of things ----- it makes Chinese people more and more attention to intangible assets of enterprises. However, it must be procedures and research, as a result, the impact of reunification, and to give this as an investment as a judge based on the availability, effectiveness, legitimacy for an explanation, otherwise the report may result in the misuse of users. XGgBestCeramic

Ceramic watch brand rankings, regardless of true need to have a normal mentality. XGgBestCeramic